REDMAGIC Within Reach: Accessibility Without Compromising Performance

In today’s economy, it’s difficult for most people to get by easily enough. With the cost of living rapidly increasing, it’s also become more difficult to prioritize leisure activities. Technology has also evolved well beyond the typical person’s income, with high-end devices and upgrades seemingly out of the budget range for a regular person. However, at REDMAGIC, we try to uphold our mission to design unrivaled gaming experiences that allow you to play without limits.

While we know that a smartphone is probably not at the top of your bill’s monthly essentials, we also believe that gaming should be accessible for everyone. This is why we’ve made active choices in our designs, manufacturing, and features to allow everyone to enjoy the best gaming experience around. Today, we’ll be looking at exactly how REDMAGIC has improved accessibility and affordability in the gaming industry as a whole.

Putting Value in People, Not Prices

Established in 2018, REDMAGIC was created with a dream of becoming the world’s number one brand of choice for mobile gaming. Since then, we’ve improved and elevated our devices to keep up with growing demands from game developers, current technological trends, and, most importantly, our fans.

The basic crux of what we do here will always come down to the needs of our loyal users, which is why we constantly adapt along the way. One of the key shifts towards accessible and affordable mobile gaming was the introduction of our REDMAGIC 10 Air edition, designed to be the more lightweight and compact version of its big sister, the 10 Pro.

When looking at why we made the REDMAGIC 10 Air, we discussed a growing demand from students and gamers who simply could not afford to keep up with competitive gaming smartphone prices. To diversify our market, we sought new and innovative ways to approach accessibility and affordability without compromising on performance. This is where the design for the 10 Air took shape, creating a day-to-day gaming smartphone with all the bells and whistles you’re used to that could still fit a wider, more affordable tax bracket.

Apart from appealing to younger generations, our Air series marked the beginning of a new approach to technology that focused primarily on the needs of the people rather than the needs of the average gamer. While we still aim to provide our fans with the best and latest gaming specs available, the Air series has also become a more reasonably priced option for everyone. So, how did we ensure the lowest prices for our Air range?

Built For Everyone

One of the main reasons for the high prices of most modern gaming devices is the design and production costs. Generally, gaming devices are built to be durable, practical, and aesthetically appealing, and that can be an expensive task. Even within our own range, REDMAGIC flagship devices like the 11 Pro or Golden Saga editions are made with high-end materials that would naturally drive up the price.

However, we found a great way to improve functionality while lowering production costs with our Air range, pushing for a lighter, sleeker design that would also be more practical and compact for the day-to-day user. The 10 Air is still crafted with a premium matte metal body, using an aluminum middle frame, subtle RGB lighting, anti-glare, and fingerprint-resistant glass etching.

Weighing only 205g and being around 7.85mm thick, the 10 Air was effortless to carry around and proved to be 10% lighter than the 10 Pro. Despite the slight design adjustments, the phone still packs a hefty punch with its Snapdragon 8 Gen 3 processor, RedCore R3 gaming chip, and Energy Cube technology to provide superior gameplay and performance.

Media and reviewers were rightly impressed by this dynamite in a small package as well. Geeky Gadgets raved that 10 Air was seamlessly “rewriting the rules for budget gaming smartphones,” and stated that the creation of the phone itself was a bold move in a market where affordability often means compromise.

He also noted that the device provides a powerful processor, high-quality display, and gaming-focused features that make it an attractive option for budget-conscious gamers, and that for those seeking a device that prioritizes gaming performance without breaking the bank, the 10 Air stands out as a reliable and versatile choice.

Out of the Box Optimization

Moving away from the 10 Air for a bit, we’ve tried to maintain a reasonable and comprehensive product output for all of our devices as well. While most brands simply hand over a phone after your purchase, we’ve tried to ensure that every REDMAGIC smartphone comes with its own REDMAGIC power adapter, Type-C data cable, and phone case. This allows you to get set up immediately without worrying about adding more items to your cart to charge the phone you just bought.

Along the same vein, REDMAGIC prides itself on having a wide range of compatible accessories to elevate and improve your experience. This lineup includes several magnetic or cooling cases, resilient screen protectors, earphones, and other practical products. In terms of more functional additions, REDMAGIC fans also have access to a variety of coolers, gamepads, and more, each ideally compatible with your REDMAGIC device and its specific needs.

Elevating Every Gamer

Apart from just the tactile gear you get from REDMAGIC, we understand that accessibility extends into the gaming experience itself. This is why our unique Game Space feature provides a user-friendly interface for gamers of all levels to control, monitor, and fine-tune every game. This helps less experienced gamers who are still trying to find their way around the field, and also keeps management options readily available for those who already know what their next battle move will be.

Apart from its stress regulation and reflex-sharpening advantages, mobile gaming has also become a highly lucrative field, with eSports taking off and streamers earning decent amounts of money for gameplay videos, reactions, and more on popular platforms like YouTube or Twitch. In this way, we’ve introduced a new way to earn as you play. Simply get your streaming started with REDMAGIC and see where your skills can take you.

Empowering Global Access

Along the road, REDMAGIC has become a well-recognized brand with several stores across the globe. We’ve successfully built a solid reputation with gamers around the planet, delivering exceptional performance, innovative designs, and revolutionary tech to over 30 different countries and regions. With such a widespread reach, we’ve encouraged mobile gaming to become a growing industry across various economies and social spheres.

Now, in 2026, we hope to continue our mission of creating a global mobile gaming pioneer brand, providing efficient, cutting-edge, and powerhouse devices across the world.

Innovative Ambitions with Humble Roots

Despite the success we’ve had, REDMAGIC remains solely dedicated to the needs of our fans. This has been a core value in every step we’ve taken on this journey. Maintaining access and affordability in uncertain economic climates has only strengthened our passion for providing high-end, innovative gaming to everyone who loves to game.